Videoeezy from Tosh Lubek Productions

My first reaction to the launch of the iPhone 7 was anger that Apple had removed the 3.5mm headphone jack. Two days on I’m still not convinced it’s the right move for users but I’ll admit the phone seems to offer the vlogger or video maker some great features. A lot of the initial reports have been about the dual lens system on the iPhone 7, in fact that only applies to the iPhone 7 Plus. The smaller iPhone 7 is only equipped with the wide angle f1.8 lens. Both versions being able to shoot 1080p footage at 30 and 60 fps. Both versions of the phone seem to offer plenty to today’s video creator, although we will have to wait until 16 th  September 2016 before we can get hands-on with the phone. Until then here’s what Apple say we are going to get. Better low light performance Both the iPhone 7 and iPhone 7 Plus have a new 12-megapixel wide angle 28mm f/1.8 six element lens. According to Apple this will transmit about 50% more light to the sensor, compared to the iP

Why Smartphone video is a ‘must have’ for promoting your business A modern smartphone is like having a film studio in your pocket - yet few businesses take advantage of the amazing technology they already own and use it to promote their products. Now a new online course intends to change all that and get entrepreneurs creating great video. In just a few days, Ayrshire-based Tosh Lubek and Ken McGaffin have signed up over 360 students from around the world for their course, ‘Make Great Videos on a Budget’ which sells for just £20. “Video is the most popular form of content online - from how-to videos, product demos, customer testimonials and more,” says Lubek, “With video, people see you and hear you, they follow your advice and they get to trust you - and then of course, they’re ready to buy from you”. And video can outperform the written word. “Small businesses hate writing about themselves - just ask any designer who’s waiting for copy to get the latest brochure done!”